Site Demographics

Why Fizber Works for the Real Estate Industry

Fizber Snapshot:

Unique users per month: 830K Visits per month: 1 M Page views per month: 2.8 M

Average time on site per visit: 2.23 min Homes for sale on site: 2.3 M

 

Fizber helps you get more customers – regionally & nationally

• 5 M+ visitors sent to partner sites in a year
• 50% of searches in major U.S. metros originate out of state

Sellers:   • Just listed property: 35% • Plan to list property in next 6 mos.: 52%

Buyers:   • Plan to buy in next 12 mos. 74% • Plan to buy in next 6 mos. 43% • Pre-qualified for a mortgage: 77%

Fizber consumers are valuable and affluent

• Over 35 years old: 60% • Male/Female users: 45%/55% • Married/committed relationship: 64% • Have children: 40% • Annual Household income over $100K: 50% • Annual Household income over $200K: 15% • Current home owner: 71% • Not yet working with an agent: 92%

The Fizber User We found that Fizber users are a pretty well-heeled bunch of educated home owners. And consumers dominate our traffic at 81% of all users on Fizber! 15% are brokers and agents, 2% are casual browsers and 2% are "other":

 

How are people using Fizber?

Taking a look at consumers on Fizber, the data shows that they are a very active and engaged group of home buyers and sellers:

• 74% are looking to buy or sell a home within the next 6 months, 43% in the next 3 months
• 92% are not yet working with an agent
• 77% are pre-qualified for a mortgage
• 26% are looking to relocate out of state

 

Why People Use Fizber:

The top reasons why people are using Fizber are to:

• get information on homes for sale,
• get information on recently sold homes,
• explore a move outside their area,
• help determine a bid price on a home and…
• Just for fun!

 

Are you a Real Estate professional? Maximize exposure for your listings with Fizber!

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